PHILADELPHIA, February 20, 2022 – VISIT PHILADELPHIA® est très populaire. Podcast Love + Grit will continue the “Love + Grit: On the Road” series with a trip to Toronto, Canada for the Brice & Wen Survivant 44 Watch Party Tour on March 1, 2023. The mobile series began in 2022 to elevate the award-winning podcast and bring the experience of Philadelphia to those in key target markets. Leveraging its success from the première exposition itinérante pendant la Miami Art Week, Love + Grit will continue showcasing the authentic, inspiring and diverse stories from Philadelphia while giving listeners insider intel on the Philadelphians they should know, the foods they should try and the places they should visit.
Love + Grit will be in Toronto, Canada on March 1, 2023, for the premiere of the forty-fourth season of the American competitive reality television series Survivant. The tour hosted by Brice Izyah and Wendell Holland, two former Philadelphia contestants, will make its way to various cities in the US, including Philadelphia on May 10, 2023.
“Love + Grit: On the Road activations are about showing a slice of what Philadelphia has to offer and inviting people to come visit and experience it for themselves,” said Rachel Ferguson, chief innovation and global diversity officer, Visit Philadelphia. “We see Love + Grit as more than a podcast, it’s really a culture and lifestyle brand that draws people in to discover the diversity, creativity and innovation in Philadelphia.”
Hundreds of attendees, including reality TV stars, at the Toronto event will get a sample of Philadelphia through food (pretzels, cheesesteak egg rolls and more) and takeaways, teasing what they can expect when visiting the city. As an added surprise, there will be a drawing to win a trip to Philadelphia for the watch party in May.
“We are thrilled to partner with Love + Grit as we kick off our tour and share our love for both Philadelphia and Survivant with Canadian fans,” said Brice Izyah. “This collaboration allows us to showcase the unique flavors and experiences of Philadelphia, while also celebrating our passion for Survivant,” Wendell Holland added.
À propos de Visit Philadelphia :
VISIT PHILADELPHIA® est notre nom et notre mission. En tant qu'agence officielle de marketing touristique de la région, nous construisons l'image de l'agglomération de Philadelphie, nous attirons les visiteurs et nous stimulons l'économie.
On Greater Philadelphia’s official visitor website, visitphilly.com, visitors can explore things to do, upcoming events, themed itineraries and hotel packages. Compelling photography and videos, interactive maps and detailed visitor information make the site an effective trip-planning tool. Visitors can also find loads of inspiration on Visit Philly’s social media channels.
Note aux rédacteurs : Pour obtenir des photos haute résolution et des rouleaux B haute définition de l'agglomération de Philadelphie, consultez la section Photos et vidéos du site Internet de la Commission européenne. visitphilly.com/mediacenter.
About Love + Grit:
Love + Grit shares stories from the heart of Philadelphia, showcasing those who have been inspired by Philadelphia and are impacting the world, and bringing Philadelphia into pop culture, mainstream media and global conversations. The Love + Grit podcast launched in February 2020 to showcase the city’s innovators, entrepreneurs, artists, visionaries, legends and up-and-comers. Love + Grit: On the Road is focused on creating activities in diverse target markets – including key tourism feeder destinations for Philadelphia like Canada – and developing bold content that keeps Visit Philadelphia and the region’s offerings top of mind. More information about the podcast is available at visitphilly.com/podcast.